Archives for posts with tag: oki sato

starbucks popup harajuku

When it comes to coffee, Starbucks has never been my first choice; aside from the taste of the house blend, I can’t get to grips with the oversized ceramic mugs, plastic ’grande’ iced-coffee containers and ’frappuccino’ style tea and coffee based drinks.

But if there’s one thing Starbucks do better than any other cafe chain – in Japan at least – it’s to provide a great customer experience.

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The thing about Nendo is that it’s not easy to categorize. Oki Sato’s design practice has been prolific in various disciplines since he established his practice on graduation. The Nendo website is a catalog of the firm’s eclectic output: whimsical, inspired, unorthodox and unpredictable work that, this year alone, has seen Sato and his colleagues design, among other things, computer mice for Elecom, hinoki wooden music boxes for Isetan, an urbane picnic box for Ruinart, the interior design for PUMA House Tokyo, an installation and graphics for a retrospective exhibition of work by milliner Akio Hirata, an installation of Bohemian glass for the Salone in Milan, an exhibition of ‘dancing’ geometric furniture pieces for Singapore’s Art Stage conceptual carbon fiber furniture pieces for Atlanta’s High Museum, a wire frame chair for Cappellini, a series of mirrored circular tables for Moroso, cork based dining accessories for Materia and a rolled steel pendant lamp for Foscarini.

The work of Nendo cuts across architecture and interior design, through furniture and product designs for home and office to graphics, conceptual installations and exhibitions and in their creation, founder Oki Sato and his associates are constantly thinking outside the box. 

All images : : copyright Nendo

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